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BGI Legal wins landmark case on behalf of confectionery giant Ferrero

Following a complex legal battle on behalf of a multinational confectionery giant Ferrero, BGI has achieved registration of a trademark based on exceptional legal grounds – ‘distinctiveness acquired through use'.

The Georgian Trademark Authority has ruled that the sales volumes and advertising campaign conducted by Ferrero in Georgia enables Georgian customers to identify the requested trademark with respective goods.

“This will certainly be a landmark case, providing valuable guidance for other practitioners as well as courts in this area of IP law”, says George Sarajishvili who led BGI's team to this success.

Solid team with vast experience of handling a wide spectrum of corporate and commercial as well as financial matters. Particularly well versed in project finance and boasts an impressive track record in some of the country's biggest energy and infrastructure projects. Popular choice for prominent international and local clients, including financial institutions and corporates from an array of industry sectors. Clients are impressed with the team's approach, saying: "The best thing is their coming up with proactive advice and suggesting a structure. They are able to work under pressure and respond immediately." Another client adds: "As soon as we give them a project we don't need to double-check anything." Other typical comments are: "They are a top-tier firm on the market with highly skilled, efficient and solution-oriented lawyers."

Chambers Europe - 2017

Zaza Bibilashvili is able to suggest winning strategies and is active across a range of contentious and non-contentious work, including real estate and intellectual property matters. Previous comments include: BGI Legal fields ‘a team of true professionals with good knowledge of law and a proper understanding of business needs`. It provides full-service support to leading multinational and Georgian clients, handling general legal matters alongside more complex financing, M&A, dispute resolution and capital markets mandates.

Legal 500 - 2016

Vastly experienced market-leading firm assisting international and regional clients with all manner of corporate and commercial matters. Particularly well versed in project financing and loan agreements. Clients say: "The lawyers are detail-oriented and are always very helpful... Among the leading firms in Georgia."

Chambers Europe - 2016