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BGI Legal wins landmark case on behalf of confectionery giant Ferrero

Following a complex legal battle on behalf of a multinational confectionery giant Ferrero, BGI has achieved registration of a trademark based on exceptional legal grounds – ‘distinctiveness acquired through use'.

The Georgian Trademark Authority has ruled that the sales volumes and advertising campaign conducted by Ferrero in Georgia enables Georgian customers to identify the requested trademark with respective goods.

“This will certainly be a landmark case, providing valuable guidance for other practitioners as well as courts in this area of IP law”, says George Sarajishvili who led BGI's team to this success.

Vastly experienced market-leading firm assisting international and regional clients with all manner of corporate and commercial matters. Particularly well versed in project financing and loan agreements. Clients say: "The lawyers are detail-oriented and are always very helpful... Among the leading firms in Georgia."

Chambers Europe - 2016
A leading figure in capital markets and M&A, Lasha Gogiberidze has an enviable track record of acting on the market's highlight deals, primarily advising banks, including international developmental institutions. He wins praise for his responsiveness and is described as "very client-focused and understanding of our needs."

 

Chambers Global - 2018

Zaza Bibilashvili is a well-known and highly regarded figure in the Georgian legal market. One of the founding partners of the firm, he oversees projects and is a key contact for clients. Lasha Gogiberidze has been called "one of the leading lawyers in Georgia" and "a central person not just in capital markets, but in the legal market in general." Considered an expert in capital markets and project finance work, particularly in the energy sphere, he is highly respected by his peers, who say: "He`s among the top lawyers who shaped the legal market."

Chambers Global - 2016